The Negroni might look simple on the surface. The classic cocktail is an equal-parts blend of gin, sweet vermouth, and Campari, but there's much more going on in this drink than you might imagine. As the story goes, the drink was invented in 1919 when Count Camillo Negroni wanted a little muscle in his Americano. He asked a bartender in Florence to forget the club soda and add gin in its place. The result: a serious drink for serious drinkers. ~distiller notes
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Bold, passionate and completely unique, Campari makes a dry and refreshing cocktail that can be enjoyed anytime. Hand-crafted according to the same secret family recipe invented in Italy in 1860, Campari is a complex blend of herbs and spices with orange as the predominant flavor. Campari is a one-of-a-kind, refreshing spirit that can be enjoyed in both classic and contemporary cocktails, including the world-famous Negroni.
Campari is owned by Gruppo Campari