Before Jim Beam Bourbon, the Beam Family made Old Tub, an unfiltered bonded bourbon which was the foundation for what would become the world's #1 bourbon. This limited-edition offering is a tribute to that groundbreaking whiskey.
Just like the original Old Tub liquid, this Kentucky Straight Bourbon Whiskey has not been carbon or chill filtered only quality screened to remove bits of barrel wood to showcase the true, rustic character of the whiskey bourbon the way it was intended to be.
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Seven generations, more than 200 years, countless challenges and one goal: to make the best bourbon in the world. This is the story of Jim Beam®. Explore how one family has been creating and living one of the world's greatest legacies. FRED NOE 1957–PRESENT. Our current master distiller, known as the "Global Ambassador", expanded Jim Beam® to new markets and upholds the family traditions as master distiller, storyteller and innovative Kentucky bourbon man. FRED BOOKER NOE II 1929–2004. Jim Beam's daughter Margaret married into the Noe family, and a new name was brought into the Beam family tree. Her son, Booker Noe II, who was larger than life, became known as "The Innovator," revitalizing the declining bourbon category with his legendary Small Batch Bourbon Collection®.