Rooted in an unwavering dedication to sustainability, Frei Brothers Reserve wines are a pure expression of the land. Winegrower Jim Collins begins by selecting the growing region that is best suited to a particular varietal to craft a collection of award-winning Sonoma County wines. Founded in 1890 by Swiss immigrant Andrew Frei, Frei Brothers Reserve has been instrumental in establishing Sonoma County's worldwide reputation as a premier winemaking region. Today, Frei Brothers Winery is a certified participant in the California Sustainable Winegrowing Alliance. For more than 30 years, Frei Brothers has maintained a deep commitment to sustainability, both by preserving natural resources and upholding the quality of its wine – for today and for generations to come.