Wine Enthusiast 90
"A flinty aroma and focused black-fruit flavors give this well-balanced and medium- to full-bodied wine a nice depth. Moderate tannins and a touch of crisp acidity add to its appeal"
• 100% Cabernet Sauvignon
• Sourced from vineyards from Mendocino to the Central Coast
• Traditional fermentation techniques
• Twice daily pump-overs
• Aged 18 months in French oak
• 13.5% abv
Born and raised in Israel, Yoav moved to the UK in 1994 to study law at University of Kent. Yoav practiced law for several years, at which time he could no longer resist the calling of his true passion: hospitality, food, and wine. He changed course and joined Tymco Beer Ltd. managed business development for a diverse range of beverage brands: Red Bull, Corona, Beringer, Masi, Fonseca, and Planeta. He then moved on to pursue his MBA at Columbia Business School and UC Berkeley’s Haas School of Business. Business school opened doors for Yoav to develop and build on his beverage industry experience, which led to consulting work with Constellation Brands. He provided strategy and marketing services for Blackstone Winery, as well as consulted for The Campari Group with the SKYY Vodka brand. Combining his business acumen, legal knowledge, and passion for food, wine and California, he decided to pursue his entrepreneurial dream and launched Cannonball Wine Company in 2006.
Cannonball Wine CompanyView all from Cannonball Wine Company
Founded in 2006 by a dynamic team of wine industry veterans who were determined to rock the wine world. The vision was to make the best California Cabernet under $20. Armed with a belief that wine should be fun, uninhibited and approachable, they set out to share a splash of Cannonball Cabernet in every glass.
By 2010, Cannonball Cabernet had established a solid reputation in the under $20 category and was receiving lots of love from consumers, restaurants, and retailers. They all wanted more, so the line was extended. The first varietal was Chardonnay, followed by Merlot, and then Sauvignon Blanc.
As our first born, Cannonball Cabernet remains our flagship wine.
The beloved flavors of Cannonball are sourced from select regions throughout California. The diverse California microclimates, topography and soils provide the perfect palette to create wines that are complex and highly consistent.
Today, Healdsburg, California based Cannonball is present in 47 United States and 30 international markets.
Dedicated to innovation, with a commitment to authenticity, our mission is to spread our passion by offering wines we believe in. We love what we do, and hope it shows in every bottle!