Winery founder Bruce Cohn was introduced to the music industry at an early age. Prior to moving west from Chicago, Illinois, his father sang Italian Arias and his mother was known to have sung with Frank Sinatra in the Chicago nightclub scene. The family also had a strong business acumen owning and running a successful retail shoe business, named Four Cohns. In 1956, the family relocated to the Bay Area and settled in Sonoma County. Bruce later attended the University of San Mateo. While at school, studying broadcasting and communications, he became intimately involved with the San Francisco music scene, running a music rehearsal studio by day and serving as a television engineer at night. It was a heyday for great music and Bruce was often found alongside younger brother Martin Cohn at the many up and coming San Francisco nightclubs and bars which today are known to have spurred the careers of many rock and roll legends. It was around this time, in 1970, that Bruce met and became the manager of the Doobie Brothers. He helped them climb the charts, catapulting them into Rock and Roll stardom and is still their manager today.